In 2007, we saw the NFL throw a flag at churches using Super Bowl gatherings for fund raising. The Souper Bowl of Caring is a way for church and community groups to address hunger and poverty issues through donations and by hands-on involvement the Saturday before the Game That Cannot Be Named. The organization started in 1990 and raised over $8 million in 2007.

You’ll find resources to get you started on the SouperBowl.org site so you can legally leverage the big game.