What Does #MassCheckIn Hashtag Mean?

It means it’s Pentecost Sunday. And the folks who brought you #baconless during Lent are back with another Catholic meme. Just like the apostles went forth regardless of language, you’re invited to evangelize whatever your preferred social network. So on Pentecost, check in using hashtag #MassCheckIn whether you’re on Facebook or Foursquare, and tag a photo on Flickr or Instagram. See more info about #MassCheckIn.

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40 Ways to Keep Parishioners from Giving up Your Church Site for Lent

The Safe Way to Do Lent at Your Catholic Church (Photo by Mark Alves)Want to hook your parishioners throughout Lent so they keep coming back long after Easter? Then tempt them with enticing Lenten content on your church website or blog. Here are 40 ideas to get you started.

  1. Polls/surveys. “What Are You Giving Up For Lent?” with multiple-choice options such as sweets, drinking, Facebook and TV is one way to start. Try Do Sundays “Count” in Lent? on the first weekend in Lent. How Well Are You Keeping Up With Your Lenten Goals? can be asked later in the season.
  2. Lenten reflections, such as encouraging 10 minutes a day of prayer (Concord Pastor), or “Finding Your Priorities This Lent” or “Thirst For Justice, Hunger for Peace” or praying a novena as suggested by Catholic Matriarch.
  3. #AshTag photos. Show pics of a cross-section of your parishioners with their ashes. Search Instagram or check NPR’s collection for examples to get you started.
  4. Non-meat recipes for Fridays. Catholic Cuisine will give you inspiration.
  5. Daily reflections on the Scriptures, such as from the US Bishops, the Catholic Information Network, RC.net, Creighton U, EWTN, Mobile Gabriel and one of my favorites: Pray As You Go. Or add the audio of the daily readings to your site.
  6. Top 10 lists to lighten the mood. “10 Funniest Things to Give Up for Lent” or come up with your own, such as “Things That Sound Hard to Give Up for Lent, But Aren’t” (what would you put on this list?) or “Top Comebacks for ‘Hey, You Have a Smudge on Your Forehead.'”
  7. Saints of the day. Try the Saints & Angels list or American Catholic’s Saint of the Day (also an iPhone app).
  8. Almsgiving suggestions, such as charities or events you have in place; local or parish almsgivng; or solicit ways to donate to specific projects.
  9. Pinterest. It’s the new Ladies Auxiliary. Here are examples.
  10. Sackcloth fashion tips.
  11. Tweet the daily readings and a reflection. Retweet these from @TodaysReadings (by Yours Truly).
  12. Schedules for your church. Ashes schedule for Ash Wednesday (especially effective if added before the start of Lent!); Holy Week; Stations of the Cross; Penance/reconciliation services.
  13. Black History Month resources. Here’s how St. Charles does it.
  14. Suggestions for things to give up for Lent and let readers add to your list; or, on the flip side, suggetions for what to take on for Lent.
  15. RCIA convert stories. Or give an overview of the process and collect stories for next year.
  16. Instructions on how to go to confession to accompany the penance schedule of reconciliation service; add a personal reflection for bonus points.
  17. Bible mapping service that shows where your favorite passages take place on the map.
  18. Information about the art in your church. Here’s an example of stained glass windows.
  19. Palm (of your hand) Sunday. Promote the mobile version of your website.
  20. Washing of the Feet photos. Show some of your own and they are sure to attract attention. Here are some examples for you.
  21. Reflections on suffering, sacrifice or similar Lent-related themes. Or by schoolkids.
  22. Online stations of the cross. Examples: Creighton University, a version for kids and another.
  23. Online prayer partners. Create a posting page for those who want a prayer partner for Lent
  24. Your local politicians’ contact info. Prompt your visitors to pick a justice-related topic to write in about during Lent.
  25. Take a break from Lent with a March Madness parody.
  26. Shrove Tuesday – explain how this is the day before Ash Wednesday; include a favorite pancake recipe.
  27. Advertise your volunteers list or newsletters. Help those looking to do more during Lent.
  28. AmericanCatholic content – this site has ideas for each liturgical season
  29. Make your own PHP e-cards for the season.
  30. Start optimizing your site for Easter — so the crowds can find you.
  31. Assemble your pastor’s best Lent homilies.
  32. Instructions for adding your church to your will, for those thinking of almsgiving beyond Lent. Here’s how the Catholic Foundation describes the process.
  33. Online book club — read a Lent book and publish feedback.
  34. St. Patrick’s Day often is during Lent — provide links to St. Patrick and other Irish saints.
  35. Easter Resurrection Cookies recipe. Tape shut your oven door and see what happens.
  36. Online prayer tree — appropriate time to remind visitors if your church has one, or start one if you don’t.
  37. Interesting Bible sites, such as a Bible search engine or side-by-side comparisons.
  38. Catechism search engine.
  39. Operation Rice Bowl.
  40. Local resources for 12-step, self-help programs for those hoping to give up their addictions for more than the 40 days of Lent. AA meeting-finder.
  41. Basket blessings. You were good all Lent so you deserve more than a plain ol’ basket.

Since you’re thinking about how to help your readers on their Lenten journeys, what are you adding to your site for Lent?

The Greatest, or Perhaps the Worst, President’s Day Bulletin Announcement Ever

Back when I was running my church’s website, we ran this bulletin announcement every President’s Day Weekend weekend. And now it’s yours to use this year.

PARDON US…
On Presidents’ Day Weekend, the Web Team asks you to Grant us the favor of a Polk around the parish web site, [URL]. We decided to Fillmore space by Lincoln to other great web sites. Be on the cutting- and Coolidge of technology, which we Taylor each week to meet your needs. Don’t beat around the Bush, but a-Ford yourself of this opportunity today. We’re not making this up, dude — it’s Truman!

president's day bulletin announcement
For professional use only. Handle with care.

What Do Facebook Page Admins Want? Here’s What I Told Facebook

Facebook sent me a Facebook Page Admin survey that included an open-ended comment section at the end. What would be on your list of requests as a Facebook administrator for a church page? Off the top of my head, here’s how I replied.

  • Better incorporation of my organization’s existing Google Analytics account
  • Choice of URL shorteners and tracking
  • Option to schedule future posts within the main Facebook interface
  • More options for applying formatting to text in a wall post
  • A preview screen that shows how many lines will appear before it’s cut off by “more…” once a wall post is published.
  • Allow Youtube videos to be embedded without being surrounded by scroll bars (yes, Facebook, I know you’re encouraging us to upload our church videos directly to Facebook video, but c’mon. YouTube remains the industry standard for video embedding, for now at least, and should be accommodated.)
  • When a post includes multiple links make it easier to pick which one shows up in the blurb rather than defaulting to the first one.
  • When an event is posted to the wall, provide the option to include the existing photo of the event and more details. The previous version allowed this. The current one-line description on the wall doesn’t make it clear which link is for the event and does not help with engagement at all.

Along the way, I noticed along the way that Facebook uses Intellisurvey for soliciting feedback.

Those are some Facebook Page improvements I’d like to see administrators have. Did you receive a survey? What are you clamoring for from Facebook?